How Much Does Agency AI Cost? Pricing, Trial & Billing

Quick answer

Two plans. Essentials, the Shopify app, is $59/month or $492/year with a 30-day free trial, billed by Shopify. The MCP plan, for advertisers without a Shopify store, is $9/month or $79/year with a 14-day free trial and a card at signup, billed by Stripe.

Both are founder pricing. Essentials founder pricing ends December 2026; subscribe before then and you keep $59.

The two plans

Essentials (Shopify app)

Price: $59/month, or $492/year ($41/month).
Trial: 30 days, free.
Billed by Shopify, on your Shopify bill. No separate card for Agency AI.
Needs: a Shopify store.
Founder pricing: ends December 2026. Anyone subscribed at $59 before then keeps $59.

MCP plan

Price: $9/month or $79/year.
Trial: 14 days, card at signup.
Billed by Stripe.
Needs: a Meta ad account, a Google Ads account, or both.
Founder pricing: locked for as long as you stay subscribed.

What Essentials includes

Essentials is the only plan for the Shopify app, so you get all of it:

Your first campaigns, built for you. Finish the brand questionnaire, click I'm ready, and we build your Meta campaigns within 24 hours, plus a Google Performance Max campaign if you chose Google and your budget allows.
AI Strategist. Ask about your numbers, and it builds new ads, cuts wasted ad spend and optimizes budgets once you click Approve. It's on the Agency AI home page in the Shopify app and in the AI Dashboard. See Meet Your AI Strategist.
Genie. Eight banner concepts at once, in Create Ad and in your AI Strategist.
Create Ad for Meta and Google, with Edit and Generate image tools and AI-written ad copy.
Manage ads. Pause, resume and rename your Meta and Google campaigns in one place, and change Meta campaign budgets.
Recommendations. Ad Performance Recommendations on the Agency AI home page, and Growth Plays in the AI Dashboard.
Store-level numbers. Total sales, ROAS, MER and NC-ROAS (new-customer ROAS) in Stats.
The Agency AI connector for Claude and ChatGPT.

What the MCP plan includes

The Agency AI connector for Claude and ChatGPT: ask about your Meta and Google results, create Meta ads from your existing ones, pause or resume campaigns, and change budgets and names.
An Analytics Dashboard in your MCP console with Meta, Google and blended performance.

It doesn't include the Shopify app, your store's sales data, Create Ad, Manage ads, Growth Plays, Brand Info, Genie or the AI Strategist. Details: The Agency AI MCP plan.

The Essentials free trial

30 days from install, with the full app. Uninstall before day 30 and you're never charged. If a Meta or Google review costs you trial days, email us and we'll extend it. More: Understanding Your Free Trial & Billing Cycle.

How billing works

Essentials: Shopify app billing in USD, every 30 days (or once a year on the yearly plan), on your Shopify bill. See your charges in Shopify admin > Settings > Billing.

MCP plan: Stripe, in USD, monthly or yearly. In your MCP console, switch plans on the Billing page. Manage billing opens Stripe's billing portal, where you update your card or cancel.

How many stores does one subscription cover?

One. Each Shopify store needs its own install and its own Essentials subscription. An MCP plan account connects one Meta ad account and one Google Ads account.

Will the price go up?

Not for existing subscribers. Essentials founder pricing ends December 2026, and anyone subscribed at $59 before then keeps $59. The MCP plan's $9/month and $79/year stay locked for as long as your subscription stays active.

Cancelling

Cancel any time. Essentials: uninstall the app from your Shopify admin. MCP plan: Billing > Manage billing in your MCP console. Your campaigns keep running in your own ad accounts either way. See How Do I Cancel Agency AI?

Questions? hello@agencyai.app.